Boost Brand Awareness with the Best Content Curation Services in Los Angeles
Runway Influence is the premier content curation agency in the United States dedicated to luxury brands. We specialize exclusively in crafting bespoke social media content for Instagram, TikTok, and Facebook , the platforms where modern luxury thrives. Our mission is to boost your brand’s image and drive tangible revenue growth through carefully curated, strategic content tailored for high-end fashion, beauty, wellness, and lifestyle brands. We understand that today’s affluent consumers are highly active on social media (84% of affluent shoppers use social platforms to engage with luxury brands ), and we help you meet them with an elegant, performance-driven social presence that converts attention into loyalty.
Every piece of content we create is guided by the principle of excellence and exclusivity. Like a concierge for your brand’s digital persona, Runway Influence curates visual stories and campaigns that captivate your audience’s imaginationwhile reinforcing the prestige of your brand. We blend creativity with data-driven insights to ensure each post not only looks stunning but also serves a strategic purpose. The result is a social feed that feels effortlessly luxurious yet is meticulously engineered for maximum impact.
Luxury is about more than products, it’s about the story, the craftsmanship, and the lifestyle. Our team are experts in visual storytelling, transforming your brand’s heritage and values into compelling social media narratives. Through impeccable imagery and video, we convey the quality, history, and artistry behind each offering, creating emotional connections with your audience . Visual storytelling on Instagram, for instance, allows us to showcase your brand’s careful craftsmanship through thoughtfully curated content . Every image, carousel, or short-form video is an opportunity to immerse followers in your world , turning posts into chapters of a larger brand story.
We ensure that your Instagram profile becomes a digital showroom of aspiration. High-quality visuals are paramount: from professional, high-resolution photography to consistent color palettes and composition, every detail is curated to reflect your brand’s identity . Our content doesn’t just display products; it symbolizes a desirable lifestyle. By weaving in elements of your brand’s heritage, behind-the-scenes looks at craftsmanship, and the lifestyle your products inspire, we elevate social media posts into rich storytelling experiences. This approach taps into what luxury consumers crave, a narrative and an emotional connection, making your audience envision themselves as part of your brand’s story.
Visual consistency is key. Luxury brands that maintain a cohesive, high-caliber visual presence see significantly higher engagement than those with inconsistent messaging. We uphold strict visual identity standards so that from Instagram grid to TikTok clips, your content is instantly recognizable as yours. This consistency not only boosts engagement but also builds trust and recognition among discerning consumers. Top luxury houses have shown that consistent content and strong brand messaging go hand in hand in social success, and we bring that level of discipline to your social channels.
A one-size-fits-all approach doesn’t work in luxury marketing. Runway Influence crafts platform-specific content strategies to maximize your impact on each social network, leveraging the unique strengths and audience behaviors of Instagram, TikTok, and Facebook. Our team understands the nuances of each platform’s culture and algorithm, ensuring your brand shines everywhere:
Instagram is the cornerstone of luxury social media, with 83% of luxury consumers actively using the platform . We treat your Instagram feed as a high-end boutique , visually impeccable and story-driven. Through curated feeds, Stories, and Reels, we showcase the craftsmanship of your products and the allure of your brand’s lifestyle narrative . Our Instagram strategy centers on visual excellence and shopping integration, converting aspiration into action. (In fact, luxury brands enjoy engagement rates on Instagram about 3.2% higher than other industries , underscoring how the right content can translate into measurable engagement.) We design every post to be part of a larger mosaic that tells your brand story at a glance , whether it’s a stunning editorial image, a behind-the-scenes clip from a couture fitting, or an interactive Story poll for VIP followers. The result is an Instagram presence that not only delights the eyes but deepens the audience’s emotional investment in your brand.
TikTok has redefined how the next generation discovers luxury, with luxury-related hashtags amassing over 5.4 billionviews. Our approach to TikTok marries the platform’s love for creativity and authenticity with your brand’s need for premium positioning. We produce TikToks that leverage trending formats, upbeat music, challenges, behind-the-scenes peeks, yet always maintain your brand’s refined voice and aesthetic. TikTok’s algorithm favors content that is creative and engaging, which aligns perfectly with luxury brand values of excellence. We make sure your TikTok content feels fresh and fun while still reflecting exclusivity. Whether it’s a short-form video highlighting the intricate details of a new product or a storytelling snippet that humanizes your brand, we ensure each TikTok is optimized to go viral among the right audience without diluting your prestige. It’s a delicate balance of authentic storytelling and luxury branding, designed to win over young high-end consumers on their platform of choice.
With over 3.07 billion monthly active users worldwide, Facebook remains an essential platform for reaching a broad and diverse luxury audience. We leverage Facebook to build a loyal community and drive conversions through strategic content curation. Our Facebook strategy focuses on storytelling that sparks conversation , think elegant photo albums showcasing a product launch event, long-form captions that share the inspiration behind a collection, and exclusive Facebook Group content for brand aficionados. We know that effective luxury content on Facebook often means quality over quantity. For example, top luxury brands like Chanel have found success by posting selectively but with highly engaging content optimized for Facebook’s strengths (60% of Chanel’s Facebook posts were videos, crafted specifically for that platform). Following this insight, we create content tailored for Facebook’s format and audience: videos that captivate within seconds, imagery that stands out in feeds, and posts timed for when your target demographics are most active on the platform. The goal is to turn Facebook’s massive reach into an engaged audience, fostering comments, shares, and dialogue that extend your brand’s organic visibility. By managing a careful posting cadence and community interaction, we transform your Facebook page into a vibrant extension of your luxury brand’s universe.
Adidas
Runway Influence has made a big difference for us. Their knack for connecting us with influencers who really resonate with our audience has boosted our engagement in ways we hadn’t seen before. The campaigns have delivered real, tangible results, and we’re really happy with the impact.
At Runway Influence, content planning is both an art and a science. We offer comprehensive monthly content calendar planning, ensuring that your social media feeds are always fresh, relevant, and aligned with both your brand’s campaigns and the luxury consumer’s lifestyle. Our team will map out your Instagram, TikTok, and Facebook content on a monthly schedule, treating each upcoming post as a strategic touchpoint. This proactive planning guarantees consistency, an essential factor, as maintaining a regular posting schedule with high-quality content is proven to grow followings and engagement. You’ll never have gaps in your social presence or last-minute scrambles for content; instead, your audience will experience a steady, curated flow of posts that keep them intrigued and engaged.
Seasonal and event-based planning is a cornerstone of our approach. Luxury moves in seasons and moments, fashion weeks, holiday campaigns, product launches, cultural events, and we align your content with these key dates for maximum impact. Premium brands that coordinate social content with major industry events see up to 40% higher engagement rates. Whether it’s building anticipation for a capsule collection drop or celebrating a milestone (like a brand anniversary or award), we plan content sequences that leverage these moments. Our team creates sophisticated teaser campaigns for limited-edition releases, orchestrating posts to build excitement and urgency in the lead-up to launch (well-planned limited edition campaigns can generate 3× more engagement than standard launches). In practice, this means your social feeds will buzz with timely content, for example, an exclusive preview video on Instagram Stories before a product release, live TikTok coverage during a high-profile event, or a Facebook album recapping a VIP experience, all timed perfectly to ride the waves of interest when they crest.
Crucially, our monthly planning is flexible and responsive. At the end of each month, we don’t just set and forget the calendar, we analyze performance (more on our analytics approach below) and carry forward the learnings. If our data shows that certain content themes or posting times are outperforming, we adjust the next month’s calendar accordingly. This ensures that our strategy is always informed by what your audience is responding to. By combining a disciplined content calendar with agile adjustments, we keep your social media presence both consistent and continuously optimized.
What truly sets Runway Influence apart is our insistence that every content decision is backed by data. We take a data-driven approach to content curation, meaning we continuously analyze what resonates with your audience and refine our strategy to amplify results. Data-driven content curation ensures that the work we do isn’t based on guesswork, it’s targeted to drive your business goals. By utilizing analytics on engagement rates, audience demographics, watch times, and more, we identify exactly what type of content delights your followers and what turns their interest into action. This analytical rigor allows us to maximize results with less waste, focusing on high-impact content that moves the needle.
Our team monitors each post’s performance across Instagram, TikTok, and Facebook, tracking metrics such as likes, comments, shares, saves, video views, and click-throughs. But we don’t stop at vanity metrics, we dig deeper into engagement quality and conversion indicators. For instance, we look at how many profile visits or website clicks a social post drives, or how audience sentiment shifts with different content themes. Using these insights, we continually optimize the curation strategy: doubling down on the visuals and stories that spark excitement, and pivoting away from those that don’t. This agile optimization loop means your content strategy is never static; it evolves with your audience’s tastes and the latest platform trends, ensuring your brand stays ahead of the curve.
Being data-driven also influences when and how often we post. We analyze your audience’s online activity patterns to pinpoint optimal posting times and frequency for each platform. Strategic timing can dramatically boost engagement, it ensures your content reaches your audience at the moments they’re most receptive. Our experts interpret platform analytics to schedule posts when your followers are most active (and when competition in the feed is low), maximizing organic reach without overwhelming your audience. The result is a posting rhythm that feels just right, active enough to keep your brand top-of-mind, but always thoughtful and audience-centric in its timing. This kind of informed precision (for example, knowing that your followers engage most on weekday evenings versus weekend mornings) can significantly elevate your social media ROI, as your beautifully curated content gets seen by more of the right people.
Ultimately, our data-driven philosophy means accountability and continuous improvement. You’ll receive clear, insightful reporting that connects our content efforts to tangible outcomes. As one industry expert noted, data-driven content strategy provides “solid proof of what’s working so you can align goals” and firm knowledge of whether your content is succeeding. We embrace that transparency. From increasing engagement rates to driving website traffic or sales inquiries, we measure it all and refine our curation tactics accordingly. With Runway Influence, you get a partner that is as analytical as we are creative, ensuring that your social media content isn’t just elegant, but effective.
The luxury audience is nuanced and ever-evolving. Our content curation service begins with a deep dive into your target audience, from demographics and location to psychographics like values, aspirations, and online behaviors. Understanding your high-end audience is essential; it’s the very first step we take even before setting content goals. This insight allows us to tailor every piece of content to resonate with the people who matter most to your brand. Whether your core consumers are fashion-forward Millennials, global high-net-worth individuals, or wellness enthusiasts with discerning tastes, we hone in on their preferences. We’ll identify what visual styles attract them, what stories inspire them, and what social media activities they engage in. Armed with this knowledge, we create content that feels like it was made just for them, because it is.
Beyond knowing your current audience, we also position your brand to attract new luxury consumers by aligning with broader cultural trends. Our team continuously monitors the social media landscape for emerging trends, hashtags, and conversations in the luxury space and adjacent lifestyles. Crucially, we practice smart trend alignment: if there’s a viral trend or cultural moment that fits your brand’s image, we’ll incorporate it in an on-brand way to boost relevance. If it doesn’t fit, we won’t force it, maintaining your brand integrity is always priority. This means you stay contemporary and top-of-mind, without ever looking like you’re chasing fads.
We leverage insights from across the industry to keep your content strategy culturally tuned. Leading agencies emphasize using the cultural calendar and real-time insights to maximize social content impact. We do the same for you. For example, if wellness trends indicate a spike in interest around holistic self-care, a luxury skincare client of ours might see content curated around that theme, positioning their product in the context of the trend, thus naturally drawing in interest. If fashion conversations on TikTok start revolving around vintage revival, a heritage luxury brand might have us highlight its archives or timeless pieces in response. This culture-driven strategy ensures your brand remains at the forefront of social trends, delivering content that not only engages but also amplifies your message across platforms.
Additionally, our audience targeting extends to paid social tactics as needed (though our main focus is organic content, we consult on boosting key posts for extra reach). Using Facebook and Instagram’s advanced targeting tools, we can ensure that any promoted content is seen by users who match your luxury buyer profiles, by interests, behaviors, income indicators, and more. This amplifies the effectiveness of our curated content, funneling new potential clients into your community. And thanks to our trend awareness, even our targeting parameters can adapt (for instance, targeting users who have recently engaged with certain luxury hashtags or content).
In sum, Runway Influence helps you speak the language of your audience. We align your social content with what your high-end customers care about right now, all while staying true to the exclusivity and values that set your brand apart. It’s a delicate balance of audience-centric creativity and trend-savvy strategy, one that ensures your content feels both authentic and timely.
Having breathtaking content is only half the battle; ensuring that content fosters genuine engagement and community growth is equally important. Runway Influence deploys proven techniques to optimize organic engagement on your social channels, turning passive followers into active brand advocates. Our philosophy is that organic engagement, likes, comments, shares, saves, DMs, is the heartbeat of a luxury brand’s online community, the modern word-of-mouth that money can’t simply buy. We optimize for this by designing content and interactions that invite your audience to participate, not just observe.
One key tactic is perfecting post timing and frequency (as touched on earlier). By posting at the moments when your followers are most active, we naturally boost the likelihood of immediate engagement, which in turn signals algorithms to further amplify your content. Strategic timing can increase reach and engagement substantially. We also maintain an optimal posting frequency, consistent enough to keep your brand visible and relevant, but never so frequent as to overwhelm or dilute the luxury feel. It’s a fine-tuned cadence that keeps your audience eagerly anticipating your posts.
Next, we focus on sparking conversation. Our captions often include thoughtful questions or calls-to-action that encourage followers to comment with their opinions or experiences. And when they do, our community management practices ensure those comments don’t go into a void. We respond, we acknowledge, and we make your audience feel seen. This kind of attentive engagement can turn commenters into loyal fans. In fact, engaging directly with enthusiasts and responding to comments helps build a loyal community, proving that you value their interest and support. A luxury brand that takes the time to reply to a thoughtful comment or to thank a user for a stunning user-generated photo is a brand that cultivates devotion and word-of-mouth praise.
We also optimize content formats for organic performance. For example, videos are a powerhouse for engagement, a well-crafted video on Facebook can achieve engagement rates many times higher than a static post. Luxury brand case studies show that when content truly captivates (like a beautifully shot runway video), engagement can soar to levels far above average. Knowing this, we incorporate a healthy mix of engaging formats: Instagram Reels and TikToks for their viral potential, carousel posts for storytelling and saving, live videos or Facebook Premieres for real-time excitement, and Instagram Stories with interactive stickers (polls, questions) to boost two-way engagement. We design each piece not just to be seen, but to prompt a tap, a comment, a share, some form of interaction that strengthens the audience’s connection to your brand.
Finally, organic growth is baked into our strategy by virtue of all the above. When your content is consistently high-quality, strategically timed, targeted to the right audience, trend-aligned, and engagement-focused, growth happens naturally. People start sharing your posts to their friends or story feeds because it reflects something aspirational and valuable. Your brand’s followers feel like part of an inner circle and eagerly tag others to join. Influencers and brand ambassadors (whom we can integrate through our influencer marketing expertise) further amplify your reach by organically showcasing your content to their luxury-minded followers. The cumulative effect is that your social media not only gains followers, it gains the right followers, those genuinely interested in your luxury offerings, and converts them into active participants in your brand’s journey.
By adhering to these best practices and optimizations, Runway Influence has helped numerous luxury clients dramatically increase their organic engagement metrics, often seeing sustained lifts in likes, comments, and shares month over month, which ultimately translate into stronger brand loyalty and higher conversion rates. Our high-touch, hands-on approachensures that your social media community isn’t just growing in numbers, but in enthusiasm and advocacy.
In the world of luxury, every detail matters. Social media is no exception, it should be treated with the same care and creativity as your products and in-store experiences. Runway Influence offers a high-touch content curation service that understands this standard of excellence. We operate as an extension of your brand’s own team, infusing your social channels with an elegant, consistent, and compelling voice. Our approach is collaborative and bespoke: we learn your brand inside and out, then amplify its best qualities through a curated social strategy that feels both ambitious and authentic.
When you partner with Runway Influence, you gain access to a dedicated team of content strategists, visual designers, copywriters, and analysts who live and breathe luxury branding. We stay ahead of algorithm changes and social trends, so you don’t have to. We bring insights from the top luxury marketing performers, for instance, knowing that optimizing content for each platform separately yields better engagement, or that long-term storytelling consistency builds brand prestige online . But we don’t just follow best practices; we set new ones. Our commitment to innovation and excellence will keep your brand’s social media at the cutting edge, all while maintaining the timeless qualities that make it luxury.
Most importantly, we deliver results. Our clients have seen their social media transformed: feeds that once felt disjointed become cohesive brand showcases, engagement metrics climb as content quality and relevance soars, and followers evolve into a passionate community that not only consumes but champions the brand. As one luxury leader’s success demonstrates, consistently delivering content that your audience “love and share with enthused interest” is the key to dominating social media, and that is exactly what we strive to achieve for you, every day.
It’s time to elevate your social media to the level of luxury your brand represents. Experience the Runway Influence difference, a synergy of artistry and analytics, tradition and trend, exclusivity and engagement. Let us curate your social content with the care and creativity that your brand deserves, and watch as your image soars and your business grows. Together, we will craft a social media presence that not only stands out in the feed, but defines what luxury means in the digital age.
